With all the recent shenanigans taking place in the blogging world due to a certain search engine’s apparent unremitting blood-lust for taking the scalps of anyone it catches not toeing it’s straight and incessantly narrowing line, a veritable mountain of opinions, speculations and debates have been raging volcanically with unrelenting vigour and verve in and around the blogging community.

That’s all very well, but can you imagine just how much valuable time and energy has been squandered by the perpetual see-sawing of blog posts scrabbling to and fro between indignant bloggers and sympathetic well-wishers? Rather a lot if this particular author’s woeful affiliation with such practices is anything to go by.

What is this mysterious lure which suddenly brings all and sundry out of the cyber-woodwork to unite in their wallowing together in this mire of woe and mourning of the loss of their hard earned blogging accolades? In short, their sorrowful lamentations of the loss of page rank. The problem is that these writings are not confined to only our own blogs. We comment in each other’s blogs further fuelling the fires and fanning the flames spreading the message far and wide to anyone who cares to listen and respond.

It’s a kind of attraction that binds like together with like, similar to a nation uniting against an external aggressor in the face of war.

Unfortunately any war, no matter how defined and subsequently fought is a costly pastime.

For bloggers who go to the trouble of seeing this as a war that they should fight to the bitter end, it will ultimately cost them dearly in terms of their time and hard work. These are valuable resources that could be infinitely better put to use in hunting down alternative sources of online income instead of channelling all their energy into practices that are highly likely to bring them directly into their adversary’s line of fire.

I can’t help thinking about the similarity between the three little pigs building their house of sticks only to have it blown down by the big bad wolf.

When I think of all the time and writing that I have expended on this subject so far, it annoys me that I could have been putting them to better use. While I’ve attracted quite a lot of new readers to my own blog despite this, it hasn’t made me any of the green stuff that channelling all that energy into my other projects would have done. In fact it could have cost me a lot more in lost time that will now have to be made up somehow if I want those other projects that are dangling in mid-air to stabilize, grow and eventually bear fruit.

The point to this post?

While it’s important to be an active part of the Internet Marketing corner of the blogging community and being supportive and sympathetic to your peers, colleagues and friends, it’s equally important to keep enough distance between you so that you can see the larger vista. By taking a step back and not becoming too deeply entrenched in things that you can do very little about, you will find yourself more at liberty to concentrate on the things that are more important to your own online welfare.

Like making money, which is why any Internet Marketer is here in the first place!

Terry Didcott
Blogging Web 2.0
  

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Filed under: Blogging