Squidoo is probably better known than Hubpages - but for my money - Hubpages is the better bet for not only developing back links but also getting qualified traffic, and the potential to develop your hubpage home page with a good PR, a number of the better hubs have PR4 on their home page now. Oh and you can add as many links as you like on your home page!

What I like about hubpags includes:

• easy to add videos and pictures to break up the text: and get a bit of traffic from image searches;
• simple to use, no HTML is allowed and the capsules are more limited than squidoo’s but this makes it quick and easy to create an hub;
• use news feeds and/or eBay capsules for automatic updates for your hubs;
• limit to only 2 “self-serving” links per a hub keeps the spam level relatively low.

There are a couple of quirks with Hub Page that those who want to use hubpages for internet marketing purposes should know.

Hubpages Forum’s Ambiance
A number of the active community on the forums are primarily writers rather than online business people. There is a strong feeling that writing is important. Commercial hubs are tolerated - but anyone naively coming to the forums and asking what the community thinks of their very first hub: “How to Make Money Fast Online” will get short shrift - and probably get their hub flagged as inappropriate. Yes that’s right a lot of hubs which are flagged are done by community, so be respectful!

Hubscore Matters

Every hubber has an overall hubscore, and every hub as an individual hubscore. The two are somewhat related and both reflect traffic, particularly from outside hubpages, length of hub, and, in the case of the hubber’s hubscore, in activity such as rating other hubs, commenting and forum posting. And unless your hubscore is 75 your hub’s links will be tagged as “no follow” - a hub every month or so should see you easily maintain that score. This is the single most important feature of hubpages, in my opinion, because it keeps the spammers out.

Hubpages has never suffered from the fall from favour that squidoo has had. Most hubs are indexed within a few hours.

Hubpages appears to have a strong nternal linking strategy - with each home page have links to latest, hot and best hubs. Certain tags are routinely featured on the front page: make sure you include any that are relevant in your hubs: entertainment, how to, money, business, family are commonly featured. Tags are keywords and you should add a good number to your hub to improve your internal backlinks

Elisabeth Sowerbutts is an active hubpages author and wrote Hubpages and Internet Marketing for those who want to use Hubpages for internet marketing to best effect.

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Filed under: Internet Marketing