Blogging is essentially about writing short articles on interesting topics and publishing them for their readers to enjoy.

Part of promoting your blog also involves writing articles to submit to article directories and ezines in order to drive traffic to your blog as well as increase the number of naturally obtained back-links for potentially boosting your page rank with the search engines. That is assuming they haven’t changed the rules once again.

So it helps to be able to write a well formed as well as interesting article so that you’ll attract more people to your blog. Here’s some tips on improving your article writing skills:

Start with a strong title

This is the most important part of your article, because people see that first and will either want to read on, or click away depending upon whether the title grabs them by the throat and screams “Read me!”, or one that does not! A title that has impact or asks a question is usually best as people are attracted to either shock tactics, such as “Shock Report! Elvis Presley Found Alive and Well and Living in…” or curiosity, such as “How to Successfully Get Elected as Mayor…”.

Next comes a strong summary

This should be of two or three short sentences, outlining what the article will be about.

Once a person has decided to look at your article after seeing the title, you now need to hold their attention by telling them what they will be reading about. So make sure you make it interesting. It’s no good shocking them with a scandalous title and then fading out like a damp squib with a lacklustre summary. If your title has grabbed them by telling them Elvis is alive, you had better back that up with something like “In a report just released on CNN news literally minutes ago…” and give them some hard facts. Then tell them that they can read the full breaking story right here.

Then comes the body of your article

This can be subdivided into three main parts - the introduction, the body and the conclusion. Always stick to this format. If you go onto the ezinearticles.com website and read some of the top articles, you’ll notice they all follow that format. All successful articles do.

The introduction should outline what the article will be about. A word of warning here… Never, never, never begin your article with the words: “This article is about…” It’ll cost you dearly and may even get your article rejected! It certainly will should you wish to submit it for sale at Constant Content.

The body should contain several short paragraphs outlining each aspect of the story, with a lead in and lead out from the previous paragraph to the next.

The conclusion

This should sum up every thing your article was about in two or three short sentences.

Finally, you should complete your Resource Box

This is the place where you are allowed to include a link back to your blog or website. It’s important that you make sure that you describe a little about yourself and your blog or site and make it as interesting as possible, because you want the reader to feel almost obliged to click your link to see more of what you and your blog are all about.

Your article is now complete!

Obviously, everyone’s writing skills and methods are slightly different, which is why there are no hints as to what to actually write about - as everyone will have their own way of putting forward the information.

Another tip is to always spell check and then proof read your article before you submit it, just to ensure there are no typos and everything makes sense.

By following these few, simple steps, you can create and submit articles that will be read by more people and drive more traffic to your blog or website.

Here’s to your success!

Terry Didcott
Author and Creator of Blogging Web 2.0

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Filed under: Writing